Prada’s Luna Rossa Ocean Scent Makes Global Debut Fronted By Jake Gyllenhall

Prada’s latest men’s fragrance ‘Luna Rossa Ocean’, has launched worldwide – with a campaign fronted by Academy Award nominated actor Jake Gyllenhaal.

Gyllenhaal plays the starting role in Prada’s new campaign film, which has been directed by Johan Renck.

The film features Gyllenhall as a spirit modern explorer, in a bid to convey the ‘dynamism and vibrance’ of the new Luna Rossa Ocean scent, Prada said.

Prada Luna Rossa Ocean has a ‘unique neo – fresh olfactory signature’ with notes of aromatic freshness mixed with ‘the sophisticated sensuality of bergamit’.