Saudi Arabia’s Princess Reema Emphasises The Importance Of Slow Fashion

As this year’s Fashion Futures Live theme focused on the ‘Future of fashion directed towards sustainability, diversity and innovation’, HRH Princess Reema Bint Bandar of Saudi Arabia spoke on Thursday evening to a virtual audience about the importance of slow fashion.

As this year’s Fashion Futures Live theme focused on the ‘Future of fashion directed towards sustainability, diversity and innovation’, HRH Princess Reema Bint Bandar of Saudi Arabia spoke on Thursday evening to a virtual audience about the importance of slow fashion.

As a large environmental ffotprint seems to be growing by the year, Princess Reema, the Kingdom of Saudi Arabia’s Ambassador to the United States of America, highlighted  a slew of aspects that needed to be targeted the fashion industry in the region, especially reducing consumption for a cleaner, more comfortable work system in order to benefit society including the creatives at large.

During the virtual discussion Prince Reema said: ‘One of the things that really breaks my heart is when I see people operate in isolation. When we have a collective good and we can pay it forward and we can learn each other’.

Being the Kingdom’s first – ever flagship fasion event dedicated to the creation of a fashion ecosystem in the Kingdom of Saudi Arabia, the virtual platform offers an engaging conference brodcast live from Riyadh.

Susan Rockefeller, Artist, Activist & Founder of Musing Magazine, highlighted how only nine percent of the plastic production is recycled globally, even though it continues to be manufactured around the world. She noted there must be a greater need for companies to provide environmentally friendly options in the near future to reduce the unnecessary production strain in the fashion industry.

The other prestigious names of experts that provided practical solutions during the event included Rebecca Minkoff, President and Trustee of Ocena, a non – profit organization for the protection of marine life and Her Highness Princess Noura bin Faisal Al Saud.